Opt Out Of Google Plan to Sell Users Endorsements

Unless you want to be exploited by Google like Facebook exploits its users, you better opt out of Google's Plan to Sell Users' Endorsements -- Google has announced an update to its terms of service that allows Google to include adult users' names, photos and comments in ads shown across the Web, based on ratings, reviews and posts they have made on Google Plus and other websites, for example, if a user follows a business on Google Plus or gives an album four stars on the Google Play music service, that person’s name, photo and endorsement could show up in ads for that business or album. You can opt out of being included in the new endorsements (Google says people under the age of 18 will automatically be excluded)--

Terms of Service update – Policies & Principles – Google: "Terms of Service update - October 11, 2013 - We are updating the Google Terms of Service. The new Terms will go live on November 11, 2013 and you can read them here.
Because many of you are allergic to legalese, here’s a plain English summary for your convenience.
We’ve made three changes:
First, clarifying how your Profile name and photo might appear in Google products (including in reviews, advertising and other commercial contexts). You can control whether your image and name appear in ads via the Shared Endorsements setting. . . . ."

To opt out, go to that link (scroll to the bottom of page), uncheck the box, then click "Save." That's it.

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