Who's in charge of the Republican primary process?

Whoever is "in charge" of the Republican primary process had better "re-think" the whole process if they ever want to win the White House again:

2012 Presidential Election: Campaign News, Polls, Results & Candidates - POLITICO.com: "Burns & Haberman Blog - WSJ/NBC poll: Romney battered for the general - By ALEXANDER BURNS | 3/5/12
President Obama now leads Mitt Romney in a general election match-up by 6 points, 50 percent to 44 percent, as the Wall Street Journal and NBC News find the Republican field is severely damaged for the fall campaign."

WSJ/NBC poll: - POLITICO.com: "The primary process has taken a toll on the whole GOP, the poll finds: Four in 10 of all adults say the GOP nominating process has given them a less favorable impression of the Republican Party, versus just slightly more than one in 10 with a more favorable opinion. Additionally, when asked to describe the GOP nominating battle in a word or phrase, nearly 70 percent of respondents – including six in 10 independents and even more than half of Republicans – answered with a negative comment. Some examples of these negative comments from Republicans: "Unenthusiastic," "discouraged," "lesser of two evils," "painful," "disappointed," "poor choices," "concerned," "underwhelmed,” “uninspiring” and “depressed.”"

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