When the facts change, I change my mind. What do you do? -- John Maynard Keynes

Monday, March 26, 2012

The Real Leadership Lessons of Steve Jobs

Well worth the read--Walter Isaacson's article about Steve Jobs in the Harvard Business Review:

The Real Leadership Lessons of Steve Jobs - Harvard Business Review: " . . . . So I think the real lessons from Steve Jobs have to be drawn from looking at what he actually accomplished. I once asked him what he thought was his most important creation, thinking he would answer the iPad or the Macintosh. Instead he said it was Apple the company. Making an enduring company, he said, was both far harder and more important than making a great product. How did he do it? Business schools will be studying that question a century from now. Here are what I consider the keys to his success. . . Focus . . . . Simplify . . . . Take Responsibility End to End . . . . When Behind, Leapfrog . . . . Put Products Before Profits . . . . Don’t Be a Slave To Focus Groups . . . "customers don’t know what they want until we’ve shown them." He invoked Henry Ford’s line “If I’d asked customers what they wanted, they would have told me, ‘A faster horse!’” . . . "  Go read the rest here.

I also recommend Charlie Rose's interview with Walter Isaacson about this.

    

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